The graying of audiences for what might be called higher (or more expensive) culture has become a perennial topic of concern. Full-price orchestra tickets for a standard Broadway show now cost at least a $100, and Off Broadway ticket prices can reach as high as $70.
From: www.iht.com
Theater: Cheaper seats may be way to lure younger audiences
Posted by Ruslan Abuzant at 7:37 AM
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